“This is a great read for anyone looking for that communication elixir or that missing leadership piece.”

In What's Your Story? Using Stories to Ignite Performance and Be More Successful, Craig Wortmann demonstrates the powerful impact stories have on the three most common performance challenges-leadership, strategic selling, and motivation.

Leaders of all levels will learn how to use the toolset developed in this book to capture and tell the right stories at the right time to inspire their own performance and the performance of those around them. Through real-life scenarios, illustrations, tools and examples, Wortmann guides readers through the process of uncovering their stories.